Question: Can a new product become an instant icon? When you really think about it, there are certain products that have completely changed the way we think about something. Consumer electronics has the iPhone. Urban architecture has the skyscraper. The restaurant industry has the drive-through. There are plenty more examples. Read the rest of this entry
In the world of amazing crossovers and sedans like the 2018 Sorento, or 2018 Optima, it’s rare that manufacturers take the chance on something that challenges expectations. Most new year models bring improvements to the previous model year in the form of upgraded standard comfort equipment, performance and sometimes more modern design. Even new models are released, they’re typically alternatives or successors for discontinued models. Read the rest of this entry
If you were to ask 843 people why they drive, no less than 705 would tell you that it’s to “get from point a to point b.” This is certainly a great reason for driving, and Kia provides some of the best cars for getting from point a to point b in comfort and style. One of the reasons that seems to be less popular, however, is also one everybody wishes they could get behind – fun. Read the rest of this entry